Back to the ad catalogue

Technical specification of ad formats

Mobile Vertikal Video (Video InterScroller)

Not only on the desktop, but also in the mobile version of our website, we offer the option of placing a video spot. In this case, it appears in the mobile branding position and plays automatically when the page is scrolled.




  • Video format: MP4; codec: H.264


  • 768×1230 px
  • Attention! We recommend placing the most important message in a safe zone with a width of 615 and a height of 880 px. Within this zone, most users will see your ad without any problems.

Maximum data size

  • 10 MB
  • Attention! Because this is not a classic video spot, this ad format does not allow audio playback. Please keep this in mind when producing the banner, and send us a video without an audio track so that you don't increase the video's data size unnecessarily.

External display code

  • No

External measurements (beyond Mafra a.s. measurements)

  • Yes, according to our specifications.
  • Accepted third-party codes: AdForm, DCM, Sizmek, Gemius.
  • Attention! All third-party tracking codes must use only secure links (https://). In the creatives themselves, all tracking URLs must also use a secure connection (https://). Differences in tracking code statistics without using https:// will not be taken into account.

Due to the smooth running and running of campaigns, documents delivered outside the described specification must be approved in advance by the MAFRA Technical Department. Thanks for your understanding.