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Technical specification of ad formats

Video MegaBoard (998x200, Leader)

Thanks to the great placement directly above the content of the website, MegaBoard is the first thing you will see after coming to the site. In this case, it is additionally extended by video . MegaBoard can be displayed separately or together with a branding background.

Preview Template

TECHNICAL SPECIFICATIONS

Requirements for Video MegaBoard

When using the basic appearance of the advertising format, it is sufficient to supply an image (JPG, PNG, GIF; with marked space for video) and a video file separately, the banner will be completed on our side.

In the case of extended animations, like the use of dynamic elements, it is necessary to supply HTML5 banner according to this example.

Format

  • Image (JPG, PNG, GIF)
  • HTML5
  • Video format: MP4; video codec: H.264

Dimension

  • 998×200 px
  • Video: max. 998×200 px (usually 356×200 px)

Maximum data size

  • 100 kB (HTML5 max. 200 kB)
  • Video: max. 1 MB / max. bitrate 256 kB/s.

Design requirements

  1. The creative must not be transparent.
  2. Only if MegaBoard is supplied with Branding should the background of MegaBoard be transparent.

External display code

  • Yes, according to our specifications.
  • Accepted third-party codes: AdForm, DCM.
  • Attention! All third-party tracking codes must use only secure links (https://).

External measurements (beyond Mafra a.s. measurements)

  • Yes, according to our specifications.
  • Accepted third-party codes: AdForm, DCM, Sizmek, Gemius, IAS a DoubleVerify.
  • Attention! All third-party tracking codes must use only secure links (https://). In the creatives themselves, all tracking URLs must also use a secure connection (https://). Differences in tracking code statistics without using https:// will not be taken into account.

Want an animated banner?

In this case it is necessary to supply a banner in the format HTML5 .

Due to the smooth running and running of campaigns, documents delivered outside the described specification must be approved in advance by the MAFRA Technical Department. Thanks for your understanding.